Infused Blog

Origins - Welcome to infuseCX

Written by Celia | Nov 6, 2024 3:05:31 AM

 

          Like many important inventions of the past, infuseCX Zymon™ was a happy accident. It began with a need to create. Our co-founder Bryce Gartner found himself designing a website for a project. With nights growing later, Gartner needed a more effective way to create content that was consistent with the branding. He dabbled in ChatGPT, Claude and some of the other vanilla AI tools, but found that the results were so generic and off-brand that they were practically useless. What if AI could generate while having a deep understanding of a company’s vision, products, audiences, and campaigns? The first iteration of infuseCX Zymon was born.  

          It can be tough to keep up in this fast-changing world! With the influx of AI in the current market, if you’re not taking action today: you’re behind and/or someone in your organization already is using it without regard to the brand. Enter infuseCX Zymon —a tool that combines technology with creativity, helping copywriters and marketers accelerate and enhance their work. This isn’t your average AI sidekick; it's like having a genius buddy who knows your audience better than anyone (even that overzealous office fish). Unlike other AI systems, Zymon uniquely understands a company's audience, campaigns, products, and goals, acting as a true partner rather than just a tool. It can notice brand subtleties that you might not have noticed, allowing you to focus on strategic growth. Forget going vanilla, Zymon provides authentic results, ensuring you stay connected to your brand voice. InfuseCX Zymon can both enhance those who already have deep knowledge in the marketing field or help those on the outside design routine assignments. It starts upstream to make AI work for you, by centralizing your brand management while enabling simplicity to downstream content creators. 

          Make Zymon work for you! infuseCX Zymon significantly amplifies a company’s copy output by generating content that aligns with brand strategies and resonates with target audiences. It streamlines the content creation process, allowing copywriters to accelerate delivery of their high-quality material efficiently, ultimately expanding the company’s reach and reinforcing its market presence. The CX part of our name reveals our passion for customer experience. Our co-creators have been in the trenches when it comes to marketing and brand management. We understand what it’s like to have the need to create copy on short notice or with a limited budget. We’ve been there, done that. And we’re done with it. Companies can expect thousands of dollars in expense for the creation of much needed copy for items such as landing pages or brochures while taking employees or freelancers days to create the product. With the use of infuseCX Zymon, people can achieve greater detailed output more effectively. So why choose infuseCX, you ask? Well, it's simple. Because with us, you're not just choosing a tech solution; you're choosing a fun revolution! 

          There is no hiding the fact that AI is used on a daily basis. A survey performed by business.com looking at the usage rates of ChatGPT in the workplace reveals that employees regularly use the AI system to refine reports, emails, letters, and other forms of campaign management. Employees are already using AI technology, but they’re not utilizing effective ones. Companies are outputting generic content that in turn rewrites their brand, which takes choices away from you.  Don’t let AI decide for you. Plus! The information that employees are giving these basic AI is being used to further develop that model. Zymon exists to eliminate that. Not only does it have strong data protection, but the Zymon AI will not take your company’s data and spit it out to others like other vanilla platforms. Don’t let AI hurt you – safeguard your brand voice and let Zymon be your trusty sidekick in the marketing cosmos, protecting your data while unleashing your creativity!